THALTEJ PUBLISHING COMPANY · INSTRUMENT v0.2 · INTERNAL ANALYSIS · ALL SUBMISSIONS

Poll 2026
Analysis

843 DECLARATIONS · 31 JUL–12 AUG 2026 · BASE: ALL SUBMISSIONS REGARDLESS OF CONSENT OR PLEDGE
SECTION ISIDE A · a2, a3, a4, a6, a8, a9
Who Filed
WHAT WAS ASKED
Side A collected statutory particulars: age, gender, location, how the respondent first encountered the Company (a6), which standing-order communications they consented to (a8), and a pledge of allegiance to the Company's uncompromised pursuit of art (a9).
SECTION I — SCORECARD
AGE DISTRIBUTION (a2)
DISCOVERY CHANNEL (a6) · first contact
PLEDGE STATUS (a9)
FILINGS PER DAY · two mobilisation waves
HOUR OF FILING (IST) · when they actually sat down
UNDERSTANDING OF THE COMPANY (a7) · what respondents believe TPC principally does
SECTION IISIDE B · b1, b2, b3, b4, b18
Doctrine & Disposition
WHAT WAS ASKED
Section VI of the instrument posed four forced binary choices with no neutral option — the Company's doctrine on presence vs output (b1), merchandise scarcity vs perpetual availability (b2), annual body of work vs sustained cadence (b3), and the respondent's own operational disposition: diurnal or nocturnal (b4). Section XII asked about assembly preference — physical, digital, or either (b18).
SECTION II — SCORECARD
DOCTRINE SPECTRUMS (b1, b2, b3, b4) · bar shows % choosing left side · midpoint = 50/50
ASSEMBLY DISPOSITION (b18) · physical vs digital convening preference
OPERATIONAL DISPOSITION (b4) · vibe × primary medium (b7)
SECTION IIISIDE B · b5, b6
The Mask & The Mirror
WHAT WAS ASKED
Question b5 asked respondents to select all genres they publicly claim — "AS PRESENTED TO THE WORLD." Question b6 asked the same for private listening — "AS PRACTISED IN PRIVATE. The Company does not judge." The gap between these two lists, computed per respondent, reveals which genres are worn as identity and which are kept hidden.
Hip-Hop/RapPopR&B/SoulRockElectronic/EDMClassical/Hindustani/CarnaticFolk/RegionalFilm/OSTDevotionalIndie
SECTION III — SCORECARD
PUBLIC (b5) vs PRIVATE (b6) · total selections per genre
PER-RESPONDENT CLOSET DELTA · positive = kept more private than declared publicly · negative = performed outward
GENRE FLOW EXPLORER · select a public genre to see where its listeners go privately
SECTION IVSIDE B · b8, b9, b10, b7
Institutional Memory & Confidence
WHAT WAS ASKED
Section VIII asked respondents to name one experience that produced satisfaction (b8) and one that produced dissatisfaction (b9) — in their own words. Question b10 then asked them to rate overall confidence in the Company's present trajectory on a scale of 1–10, where 1 = "I believe this Company is heading toward total dissolution" and 10 = "I have unconditional faith in this Company's direction."
SECTION IV — SCORECARD
CONFIDENCE DISTRIBUTION (b10) · n=—
PRIMARY MEDIUM (b7) · how respondents consume music
SENTIMENT × CONFIDENCE SCATTER · each dot = one respondent · x = confidence (b10) · y = positive keyword count in b8 · colour = whether they also filed a complaint in b9
Wrote a dissatisfaction account (b9) No dissatisfaction recorded Hover a dot for detail
SECTION VSIDE B · b11, b13, b16
Where They See This Going
WHAT WAS ASKED
Question b11 asked respondents to declare where they see the Company in two years — choosing from: a recognised name, a full-service music operation, a cultural institution, operating internationally, or dissolved. Question b13 asked for their favourite song or project. Question b16 asked which subjects they'd want covered in monthly digital convenings (webinars).
SECTION V — SCORECARD
TWO-YEAR PROJECTION (b11) · of 517 who completed Side B
SONGS NAMED (b13) · independently written, spelling variants merged
WEBINAR TOPICS (b16) · subjects respondents want covered in monthly digital convenings
SECTION VISIDE B · b17, b2, b1, b3
The Commercial Blueprint
WHAT WAS ASKED
Section XI asked which merchandise categories interest the respondent (b17): apparel, accessories, printed matter, physical music formats, home goods. This is cross-referenced against b2 (scarcity doctrine) and the output strategy matrix from b1 × b3 — whether respondents want more output or more presence, at annual or sustained cadence.
SECTION VI — SCORECARD
MERCH INTEREST (b17) × SCARCITY PREFERENCE (b2) · among respondents who selected each category and stated a preference
Orange = scarce editions preferred · Teal = perpetual availability preferred
OUTPUT STRATEGY MATRIX (b1 × b3) · what respondents actually want
Read this: the dominant quadrant is More FROM us + Annual. Not a slow drip. Not a rare mega-event. One substantial body of work, per year, with more of it.
MERCHANDISE INTEREST (b17) · raw selection counts
SECTION VIISIDE A · a4
Where They Are From
WHAT WAS ASKED
Question a4 asked respondents to state their city and state, or country if outside India. Responses were free text — geocoded by keyword match against state and city name lists. 87% of entries were successfully classified; 13% were unclassifiable or too ambiguous to assign.
SECTION VII — SCORECARD
INDIA MAP · real state boundaries via D3 + GeoJSON · hover any state for detail